Hopefull they redo the decor.

The interior design is bufugly. We're talking hunter green paired with blond wood and brass. Yick.

Downtown Adam's Mark Hotel sold

'A San Francisco-based group buys Colorado's largest hotel. Industry experts say they expect the building

Downtown Denver's Adam's Mark Hotel - the largest hotel in Colorado - has been sold to San Francisco-based Oxford Lodging Advisory & Investment Group, owner Fred Kummer confirmed Wednesday.

The 1,225-room property, at 16th Street and Court Place, was sold as part of a package that includes all five hotels in the small Adam's Mark chain. Other locations are in Dallas and St. Louis.

The purchase price was not disclosed, but Kummer called it "a large one."

Kummer's St. Louis-based HBE Corp. has owned the hotel, which features 133,000 square feet of meeting space, since 1995.

Oxford Lodging president Rob Kline confirmed the purchase but declined to comment further.

The company has a $4 billion portfolio of 30 luxury and upscale hotels and resorts throughout the United States and Japan. Its properties operate under a variety of flags, including Hyatt Regency, Doubletree and Hilton.

Some Denver lodging-industry insiders said they expect the hotel to be rebranded.

"From what I've heard, they're going to make it into a big national brand, which means more sales effort and more demand drivers," said Richard Scharf, president of the Denver Metro Convention & Visitors Bureau. "It will definitely be good for Denver."

The deal is expected to close Aug. 16.

"I don't think there will be that big of a change - the hotel has been busy and will continue to be busy because it's in a prime location and their available meeting space is huge," said Ilene Kamsler, head of the Colorado Hotel & Lodging Association. "But they may be able to push up the room rates, depending on the level of investment that the new owners make into the property."

The hotel was originally built as a Hilton in 1960 and was designed by distinguished architect I.M. Pei. It was later converted into a Radisson.

HBE bought it in 1995 and spent $135 million on a controversial expansion that included adding rooms on the site of the old May D&F department store. It reopened as the Adam's Mark in 1997.

"I'm pleased that rather than selling it as a piece of real estate, I'm selling it as an operating business, which will make a big difference to the people who are with the company," Kummer said.'