Friday, December 15, 2006

'Ellie Mae, I think you put that, in them thar hole, right here'.

Tupperware parties with a twist

'Reinertsen, a no-nonsense 30-year-old suburban mom from Shawnee, Kan., goes on to demonstrate 'Gigi,' a male masturbation sleeve, by squeezing a generous amount of lubricant into it, then sliding and twisting it up and down the penis-shaped lube bottle.

'This is going to make your job so much easier!' she says, sounding a lot like a vacuum salesman who's just spread topsoil on the carpet.

At that, 15 women turn to look at me, as if to say, 'Well?' It's then I realize that being the only man at a Passion Party can be uncomfortable.

But in this room, I'm the only one blushing, which is saying something because Cathy Pearson, 44, is here with her two daughters, 18 and 24. Not only is she not embarrassed, she regards the sex toy party as a chance for some mother-daughter bonding, a deliberate effort to change the sexual conversation she heard as a girl.

'I was so sheltered. I was very naive,' she tells me. Like many in the area, she grew up Southern Baptist, got married out of high school and 'all I knew was this little world. When I got divorced 10 years ago, I felt so stupid.' She doesn't want her daughters to feel the same way.

This is exactly what Pat Davis, the president of Passion Parties, the Las Vegas-based company that supplies Reinertsen with her products and training, calls the company's mission. 'We are really helping educate women, helping them have better relationships,' she says.

If my three nights of Passion Partying in small-town Missouri are any indication, Davis has tapped into a very receptive audience, and one quite willing to pay for vibrators, dildos, lubricants and other products that boost their sexual pleasure.

Reinertsen's sales network, which includes herself and those she has brought into the fold, made more than $1.2 million in sales in 2005. She took home more than $100,000 in personal income. She'll do better in 2006, and most of those sales will come from small towns and rural locations in eastern Kansas and western Missouri.'

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